What is Product Packaging and its Significance?

What is the first thing that catches a user’s (of cosmetic product) attention from a distance? Mostly it is the packaging of the product that decides whether they will move forward in considering that product for buying or not. Not only the consumer but Cosmetic Regulatory Authorities also give crucial importance to Packaging by means of proper packaging compliance in the market.

*Lines about the European Cosmetic and Personal Care Industry and some statistical figures  If you are a cosmetic manufacturer, then your cosmetic products not only have  to be packed in a way that makes a great first impression in the eyes of the end consumer but also with a material that does not negatively impact the formulation of the cosmetic  (as it is in direct contact with it)

What is Product Packaging for Cosmetic Products?

Product packaging is an ecosystem in which the cosmetic product is transported, distributed, stored and finally placed on the shelf of the end consumer. Its main function is to ensure that certain quality standards are adhered to until the product reaches its final destination.

A cosmetic product can be of a sensitive formulation which can be hampered if the minute contents of the packaging dissipate into it. Hence, specific measures are to be followed in order for it to comply with the European Union and United Kingdom Cosmetic regulations.

The Key Qualities of a Good Product Cosmetic Product Packaging?

A good cosmetic product packaging serves the following purposes:

  • it contains the product in the proper fitting
  • it prevents the product from leaking when it is en route to its destination
  • it makes sure that the product is not harmed due to any environmental or mechanical harm that may be caused in transportation or weather due to conditions.
  • serves as a crucial platform for the display of required information (by Regulation (EC) 1223/2009 for the European Union and the United Kingdom respectively)
  • serve as a great marketing tool to appeal to consumers and educate them properly about what they will get in return. Prevents contamination of any kind with the cosmetic product.

Additional Information on Packaging Compliance

Relevant Packaging Regulations

Cosmetics Regulation 1223/2009/EC of the European Parliament and Council on cosmetic products is the main regulatory framework for cosmetic products in the Union. It is also responsible for the regulation of packaging. According to the European Union Regulations, the main concern of the regulations on packaging is:

  • the possibility of migration of packaging substances into the cosmetics formulation.
  • to reduce waste
  • to encourage reuse and recycling
  • should display key information regarding the cosmetic product
  • should be distinguishable from food products.

Fundamental Aspects of Cosmetic Packaging Regulations

  • Labelling Requirements

    • This refers to the key information display including the product’s name, ingredients, net quantity, and contact details of the Responsible Person (RP), etc. All of these should be in the official language of the member state where the product is sold

  • Safety assessment

    • The mandatory safety assessment undertaken by the Responsible person also includes checking if the products are not interacting with the cosmetics in a way that negatively affects the safety of cosmetics.

  • Ingredient Restrictions

    • The Ingredients which are restricted by the European Regulations should not be included in it.

  • Good Manufacturing Practices (GMP)

    • Maintaining proper storage, handling, and hygiene standards is necessary to comply with mandatory regulations. It also ensures that both products as well as packaging are of higher quality.

  • Environmental Concerns

    • The EU is taking measures to discourage excessive packaging by putting a maximum limit of 50% free space in all types of deliveries

  • Nanomaterials

    • If the cosmetic contains nanomaterials, ingredients should be clearly indicated in the list of ingredients followed by “nano” in brackets.

  • Fragrance Allergens

    • If there are any excessive allergens present,it should be declared on the packaging.

Cert3global : Your Trusted Packaging Compliance Partner

We understand the importance of a good first impression to the end consumer by using good packaging. We have processes in place that help our clients achieve compliance with the relevant regulations in an efficient time and budget.

This is the reason our team of experienced professionals working on the function of designers, technical proofreaders, and regulatory and packaging specialists strives to provide the best possible packaging service to our global clients looking to expand the presence of their cosmetics. We have streamlined processes exploiting technical competence and best security & confidentiality practices. Send us a query to know more and get in touch with our team of regulatory experts.